Coca-Cola is leading a $15 million funding round in the trendy direct-to-consumer beverage startup behind Dirty Lemon (KO)
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Coca-Cola is leading a $15 million funding round in the trendy direct-to-consumer beverage startup behind Dirty Lemon (KO)
The buzzy direct-to-consumer beverage startup behind Dirty Lemon has raised $15 million in seed funding. Coca-Cola led the funding round as the company looks towards new categories and strategies for growth. Dirty Lemon is rebranding as Iris Nova as the start…