Fitness (cereal)

Cereal food brand owned by Nestlé
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Fitness, also known as Fitnesse, is a brand of breakfast cereals and granola bars produced by Nestlé[1] and Cereal Partners.

In Brazil, the brand is called Nesfit and also includes cookies and drinks.

In July 2015, Nestlé updated its recipe by reducing its sugar content by up to 30% without any artificial sweeteners.[2]

References[edit]

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External links[edit]

• Official website – cereal
• Official website – snack

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• Nestlé India (62.76%)

Joint ventures

• Beverage Partners Worldwide
• Cereal Partners Worldwide
• Froneri
• Nestlé Toll House Café

Other assets

• Hsu Fu Chi (60%)
• L’Oréal (30.3%)
• Osem (100%)
• Yinlu Foods (60%)

BrandsPeople

• Günter Blobel
• Paul Bulcke
• Peter Brabeck-Letmathe
• Nobuyuki Idei
• Henri Nestlé
• Kaspar Villiger

Related

• Nestea European Championship Tour
• 1977 Nestlé boycott
• Nestlé Invitational
• Nestlé Rowntree F.C.
• Nestlé Smarties Book Prize
• Nestlé Tower
• Toll House cookies
• International Code of Marketing of Breast-milk Substitutes
• Nescafé Basement
• Maggi noodles safety concerns in India

• 1 Currently manufactured by General Mills in the U.S. and Canada. Produced by Cereal Partners under the Nestlé brand elsewhere. 2 Brand owned by General Mills; U.S. and Canadian production rights controlled by Nestlé under license. 3 U.S. production rights owned by The Hershey Company. 4 U.S. rights and production owned by the Smarties Candy Company with a different product. 5 U.S. rights and specific trade dress owned by Nestlé; rights elsewhere owned by Associated British Foods. 6 Produced by Cereal Partners, branded as Nestlé. 7 Produced by Cereal Partners and branded as Nestlé in the U.K. and Ireland. Produced by Post Foods elsewhere. 8 Philippine production rights owned by Alaska Milk Corporation. 9 Singaporean, Malaysian and Thai production rights owned by Fraser and Neave. 10 Used only in Indonesia, Thailand, and Cambodia. 11 Used only in the Philippines. 12 U.S. production rights owned by the Ferrara Candy Company. 13 NA rights and specific trade dress to all packaged coffee and other products under the Starbucks brand owned by Nestlé since 2019. 14 Brand owned by Mars, sold by Nestlé in Canada. 15 Produced by Froneri in the U.S. since 2020.

• Category
• Commons

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Source: https://en.wikipedia.org/wiki/Fitness_(cereal)