NYRIW Preview: How High-End Bicycle Rental Roula Serves The Traveling Cyclist
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NYRIW Preview: How High-End Bicycle Rental Roula Serves The Traveling Cyclist
Ahead of Roula’s site tour during New York Retail Innovation Week, CEO Mark Voysey explains how he built a premium bicycle brand around consumer demand for on-the-go fitness, helping provide ultimate efficiency for the traveling cyclist