Regime (drink).

American energy drink brand

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Reign Total Body Fuel is an American energy drink that was introduced in 2019 by the Monster Beverage Corporation.[2][3] It is available in 16 flavors.[4] Its markets are North America, South America and Europe.

History

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In 2019, VPX Sports filed a lawsuit against Monster Beverage for infringing on their trademark.[5] In 2021, Monster won the trade dress lawsuit.[6]

In 2020, Monster Beverage request to block VPX Sports from using the word Reign was preliminarily granted.[7]

In 2021, the talent agency Viral Nation partnered with Reign, along with other brands, for Anthony Hamilton Jr.[8]

In September 2023, it was announced that Reign Storm is the official energy drink of Association of Pickleball Players.[9]

References

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External links

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• Official website

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Source: https://en.wikipedia.org/wiki/Reign_(drink)