Tuesday, January 19News That Matters
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TECHNOLOGY: E-Commerce Report; Some on-line retailers are finding that customer reviews of products can help build loyalty to a site — and sales.

TECHNOLOGY: E-Commerce Report; Some on-line retailers are finding that customer reviews of products can help build loyalty to a site — and sales.

Internet retailers are posting customer reviews of products, even with negative comments, amid discovery that reviews can build loyalty to Web site, and boost sales; photo (M)

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