ZICO (beverage)
6 min read
.mw-parser-output .hatnote{font-style:italic}.mw-parser-output div.hatnote{padding-left:1.6em;margin-bottom:0.5em}.mw-parser-output .hatnote i{font-style:normal}.mw-parser-output .hatnote+link+.hatnote{margin-top:-0.5em}For other uses, see Zico (disambiguation).
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ZICO Beverages is an American beverage company that manufactures coconut water.
In 2013, ZICO became majority owned by The Coca-Cola Company, which it retained for the next seven years. In January 2021 during the COVID-19 pandemic and after years of declining sales, the company was sold back to its founder, Mark Rampolla, through PowerPlant Ventures.
History[edit]
ZICO was founded in 2004 by Mark Rampolla after being introduced to coconut water as a Peace Corps volunteer in Central America.[1]
In 2009, The Coca-Cola Company purchased a minority stake in ZICO[2] and increased that to a majority stake in 2012.[3]
In 2013, Coca-Cola purchased the outstanding stake, acquiring ZICO in the process.[4]
In 2020, Coca-Cola announced it would discontinue ZICO by the end of the year.[5]
In January 2021, PowerPlant Ventures announced their acquisition of ZICO coconut water from The Coca-Cola Company. The brand’s ownership has come full circle, as PowerPlant Ventures was co-founded and is co-led by Mark Rampolla, who was behind ZICO’s initial 2004 launch.[6]
Ingredients[edit]
ZICO contains pure coconut water – often in concentrate form, which has been the source of a litigation.[7]
Flavors[edit]
ZICO’s coconut water comes in a variety of flavors including natural, chocolate, jalapeño mango, and watermelon raspberry.[8][9]
References[edit]
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- Coca-Cola Beverages Africa (66.5%)
- Coca-Cola Europacific Partners (19.5%)
- Coca-Cola FEMSA (28%)
- Coca-Cola Hellenic (23.2%)
Former holdings
- Beverage Partners Worldwide
- Coca-Cola Amatil
- Coca-Cola Enterprises
- Columbia Pictures
- TriStar Pictures
Legal
- United States v. Forty Barrels and Twenty Kegs of Coca-Cola (1916)
- Escola v. Coca-Cola Bottling Co. (1944)
- Sinaltrainal v. Coca-Cola (2001)
- POM Wonderful v. Coca-Cola (2014)
Campaigns
and slogans
- Ashita Ga Arusa
- Coke Zero Facial Profiler
- Coming Together
- Country Sunshine
- H2NO
- Hey Kid, Catch!
- I’d like to buy the world a Coke
- The Lost Island of Alanna
- MagiCan
- Max Headroom
- Move to the Beat
- My Coke Rewards
- MyCoke
- Once Upon a Wheel
- Open Happiness
- Pepsi Invaders
- Coca-Cola polar bears
- The Polar Bears
- Share a Coke
Other
- Coca-Cola buildings and structures
- Criticism of Coca-Cola
- Cocacolonization
- Coca-Cola Freestyle
- Cola wars
- Limca Book of Records
- One, Two, Three (1961 film)
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Source: https://en.wikipedia.org/wiki/ZICO_(beverage)